L'Oréal Luxe, L'Oreal's Luxury Division, delivers exceptional products and a unique brand experience. The portfolio comprises 23 brands, including major global names like Lancôme, Yves Saint Laurent, and Giorgio Armani.
L'Oréal Luxe, L'Oreal's Luxury Division, delivers exceptional products and a unique brand experience. The portfolio comprises 23 brands, including major global names like Lancôme, Yves Saint Laurent, and Giorgio Armani.
Establish a L’Oreal Luxe Influencer Squad of 700+ registered influencers offering 100 individuals exclusive access to L’Oreal events, training and makeup supplies through a content competition
Achieving a 700+ influencer target in one month
Overcoming summer vacations as a challenge during the campaign
Ensuring filtered influencers meet strict criteria, gaining L'Oreal's approval
Develop a secure landing page compliant with L'Oreal standards
Automate influencer hiring via lead forms
Form a specialized L'Oreal Luxe team using AI for scouting and drive sign-ups through a mega influencer campaign
Filter UGC influencer applications by engagement / markets; suggest #BEAUTYCREATORCLUB for max reach
INFLUENCERS
iConnect's campaign prowess shines through as it successfully orchestrated a collaboration of 1700+ influencers, amassing a robust follower base of 30 million, to form the influential L'Oreal Luxe Influencer Squad.
The campaign's resonance was further echoed in the remarkable receipt of 1275 applications from enthusiastic content creators, solidifying iConnect's ability to curate impactful brand alliances with precision and flair.
Profiles Scouted
Applicants
Followers
Winners
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Case Study 
Case Study Explore how our data-led influencer marketing platform, iConnect, can help your brand
Explore how our data-led influencer marketing platform, iConnect, can help your brand
